Loyalty Marketing Manager

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About the Role

Working for a high-growth (+25% YOY), sustainable consumer eCommerce scale-up, Customer Retention and Loyalty Marketing Manager will have the opportunity to shape the growth of their loyalty program. You’ll be responsible for creating customer-centric strategies and executing the loyalty program while optimising personalisation and customer engagement to achieve business growth.

Requirements:

• Proven experience working in Retention, Loyalty or CRM focused role, with experience working on a loyalty program.
• Familiarity with CDP and ESP tools such as Bloomreach, Treasure Data, Blueconic etc.
• An analytical growth mindset and able to use analytical principals to extract meaningful customer insights.
• Proficiency with SQL, HTML and platform integration is preferable.
• Previous experience working at a D2C or eCommerce company.

Responsibilities:

• Implementing customer segmentation strategies using CRM Data and insights to optimise customer engagement.
• Driving customer-centric strategies for the loyalty program that you will be helping to build out and execute to enhance retention and loyalty.
• Help coach and support the CRM team to optimise their initiatives using your insights.
• Manage and strategise the loyalty program, and develop future loyalty incentives and communication.

What’s on Offer:

• Up to £60,000 + bonus + benefits
• Company discount
• Flexible Working
• + More!

This is a great opportunity for a Retention and Loyalty Marketing Manager to join a high-growth eCommerce scale-up to own and grow the loyalty program of the business.

Customer Retention and Loyalty Marketing Manager

Up to £60,000 + bonus/benefits

London (Hybrid)

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